Marketing Job Descriptions And Titles For Essays

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Based on this insight, we have identified some of the hottest positions in the job market today. Check out our comprehensive career profiles and get an inside, in-depth look at what it takes to be successful in one of these roles:

If you know what you’re looking for and would like to dive right into a great position, we invite you to search our job database to find several great jobs available for you, or to apply online to have one of our experts connect you with a fantastic opportunity that fits your qualifications.

If you need more information about the types of opportunities we offer, or if you are just starting your career in the industry, explore all of our job descriptions below to see the career connections we specialize in.

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Creative job descriptions

Animation (Flash) Designer

Using animation and graphics software, designs and develops 2-D and 3-D animations for a variety of media and purposes. Creates characters, special effects, and graphics for websites, broadcast, multimedia presentations, training, games, and corporate presentations.

Art Director

Sets the stylistic and artistic direction of advertising and marketing materials and campaigns in print, TV, and on the Internet. Oversees the work of designers, illustrators, photographers, and others. Often collaborates with a copywriter in developing creative ideas. Works in both agency and corporate settings.

Copywriter

Develops concepts and ideas for advertising and marketing materials and campaigns. Writes a wide variety of communications for print, TV, radio, and the Internet. Generates ideas with other members of the creative team. Works in both agency and corporate settings.

Creative Director

Responsible for the creative strategies and direction of advertising and marketing materials and campaigns. Supervises the work of art directors, copywriters, and designers. Evaluates and ensures the quality of creative content for new-business and client pitches. Can have a copywriting or art-direction background.

Graphic Designer

Creates layouts and designs of logos, packaging, advertising, marketing collateral, and other published materials in print and online. Selects and arranges photos, type, illustrations, and color. Collaborates with Copywriters and Art Directors on concepts. Can conduct press checks.

Illustrator

Conceives and develops original artwork for publications, advertisements, and marketing collateral. Creates illustrations for print and electronic publication using traditional media like pen and ink and airbrush as well as design and illustration software. Can specialize in technical, architectural, and other kinds of illustrations.

Information Architect / User Interface Designer

Creates the navigational structure of the site and hierarchy of information. Arranges website information in the right way. May work with graphic designers and user functionality project managers. Overall, an Information Architect provides the blueprints for a website.

Instructional Designer

Designs, develops, and delivers instructional and training materials in a variety of media (print, multimedia, Web) and formats (instructor-led, self-paced, and online). Collaborates with creative teams, technical staff, and subject-matter experts. Tests and assesses the effectiveness of training materials.

Multi-Media Designer

Designs and develops multimedia presentations combining still images, sound, text, video, and animations. Creates presentations for CDs, websites, and interactive media, which are used in training, games, corporate presentations, and as sales tools. Has knowledge of graphics and animation software and Web technologies.

Prepress Specialist

Prepares documents and digital files for printing. Duties can include checking graphics files for correct formats; working with color separations; making plates; and preparing prepress proofs. Responsible for a pre-flight checklist to ensure that all prepress procedures have been followed.

Producer

Manages creative projects from conception to completion. Responsible for delivering projects on time and on budget. Works with creative teams on assigning team members and defining tasks and project needs. Develops and oversees budgets and schedules; identifies and resolves production problems; and selects and negotiates with vendors.

Production Artist

Assists design teams in graphic production for collateral, packaging, display and advertising projects. Should be strong in programs such as Quark, Illustrator, and Photoshop. Has solid knowledge of four-color printing process, and the ability to pre-flight, collect files and archive materials.

Production Manager

Oversees the production of advertising and marketing communications materials. Sets print production schedules; negotiates with and selects vendors; and tracks and manages budgets and costs. Communicates technical information to design staff. Attends press checks and gives final approvals.

Story Board Artist

Draws sketches of TV commercials for advertising clients before production begins. Creates a series of panels, which include scenes, copy, and the angles of shots. Uses pencil, pen and ink, and storyboarding software.

Traffic Coordinator

(See Traffic Manager) Coordinates the scheduling and workflow of advertising and marketing communications projects under the supervision of the Traffic Manager.

Traffic Manager

Responsible for the scheduling and workflow of advertising and marketing communications projects among agency departments, clients, and vendors. Manages and revises timelines and estimates. Routes layouts, copy, proofs, and other project elements for approval and production.

User Interface Designer

Determines the overall structure and flow of information on Web pages and websites. Ensures that users of websites and corporate intranets can navigate them logically and intuitively to find the information they need. Improves the experience of website users.

Web Designer

Creates designs and layouts for websites, corporate intranets, email communications, logos, and online interfaces. Also designs materials for Web-based advertising and marketing campaigns. Selects and arranges photos, type, illustrations, and color. Collaborates with Web Content Writers on blending copy with designs.

Communications job descriptions

Account Supervisor / Director

Provides administrative and customer service support to Account Executives. Assists with client reports and presentations; media research; media databases; and project coordination, timelines, and budgets. Also can have writing and proofreading responsibilities. Responds to client and media needs and requests.

Assistant Account Executive

Supervises Account Executives in the development and execution of public relations strategies and programs. Cultivates media relationships; edits and ensures the quality of media materials; and can serve as the client’s main media contact. Involved in new business development. Journalism background and or degree is always ideal for this position.

Communications Editor

Reviews marketing collateral, press articles produced by public relations team, ad copy to detect errors in spelling, punctuation, grammar and syntax, and verifying facts. Rewrites or modifies copy to clarify meaning and to conform to corporate style guidelines and editorial policy.

Communications Manager / Director

Manages, oversees and develops strategies to enhance an organization's public image. Responsibilities include establishing relationships with members of the media pitching stories to publications and monitoring media coverage; identifying key messages and communicating them to potential alliance partners and investors. This person also oversees production of internal and external materials such as brochures, press releases, web copy, newsletters and executive presentations. Requires excellent written and verbal communication skills.

Communications Specialist

Edits, proofreads, fact-checks, and coordinates production of a variety of corporate and marketing communications materials. Ensures that communications are accurate, clear, and complete; correct in terms of spelling, grammar, punctuation, and editorial style; and that they maintain a consistent tone and voice.

Investor Relations Manager

Manages the planning and execution of an organization’s communication strategies and programs in print and electronic media. Can be responsible for corporate, marketing, and employee communications; and investor, media, and public relations. Responsibilities also can include speechwriting and issues and crisis management.

Media Relations Manager

Researches, writes, edits, and coordinates production of a variety of corporate and marketing communications materials. Responsible for writing marketing collateral; newsletters and employee communications; speeches and executive communications; and press releases and fact sheets. Works in print and on websites and corporate intranets.

Online Publicist

Creates publicity for clients through unpaid, online media. Generates interest in products and services through email groups, online chat, online forums, and Internet press releases. Pitches story ideas to editors of e-zines, e-newsletters, and other online publications. Promotes online seminars, workshops, and events.

Public Relations Account Coordinator

Provides public relations support for account services team including; writing and proofreading promotional materials, conducting research, assisting with media outreach, maintaining media lists and developing and tracking editorial calendars. Requires strong written and verbal communication skills and attention to detail. Journalism degree is ideal for this position.

Public Relations Account Executive

The next step after Account Coordinator and Assistant Account Executive. This person now has client contact and develop public relations strategies and manages day-to-day activities in order to complete communication initiatives. Duties include writing press releases and other promotional materials; pitching stories to the media, fielding media calls and monitoring press coverage; and planning special events, such as analyst tours, press conferences and media briefings. Requires excellent written and verbal communication skills. Journalism background is always ideal for this position.

Public Relations Account Supervisor

(See Account Executive) Assists in the day-to-day management of accounts under the supervision of the Account Executive.

Public Relations Agency President

Manages all public relations accounts and activities. Responsibilities include meeting agency financial goals; maintaining and developing staff; and devising public relations strategies for clients and the agency. Also responsible for ensuring client satisfaction and generating business with existing and prospective clients.

Public Relations Agency Vice President

Conceives and implements public relations strategies and programs for clients. Writes and edits press releases, articles, fact sheets, and backgrounders. Pitches and places stories. Develops media relationships; monitors media activities; and responds to media requests. Coordinates press conferences, analyst tours, media launches, and special events.

Public Relations Manager/Director

Communicates a company’s operational and financial performance to financial analysts and investors. Monitors investment trends and market opinions. Responsible for overseeing presentations, reports, press releases, and fact sheets for earnings calls, investor road shows, and analyst and shareholder meetings.

Web Content Editor

Writes copy and navigational links for websites; corporate intranets; email communications; and Web-based advertising and marketing campaigns. Adapts copy from offline sources for online use. Collaborates with Web Designers on blending copy with designs. Can participate in search-engine-optimization projects.

Web Content Manager

Oversees the writing, editing, updating, and placement of content on websites and corporate intranets. Ensures that website content meets the requirements of business units and fulfills the needs of website users. Collaborates with Web Designers and Web Programmers / Developers on website design and capabilities.

Digital job descriptions

Digital Marketing Manager

Oversees an organization’s electronic advertising efforts. Responsible for Internet, TV, and radio ad design and placement. Familiar with a variety of the field’s concepts, practices, and procedures. Relies on extensive experience and judgment to plan and accomplish goals.

Digital Strategist

The Digital Marketing Strategist plays a key role in the successful planning and implementation of multi-channel marketing strategies for client brands. Will help create innovative ideas that tie web, mobile, email, search social and traditional advertising together to provide solutions based on consumer insight and data.

e-commerce Director

Directs and oversees an organization’s strategic and long-range e-commerce goals. Develops Internet/extranet strategy and coordinates effort across all IT functions to support company’s business strategy. Leads and directs the work of others. A wide degree of creativity and latitude is expected. Typically reports to top management.

e-commerce Manager

Identifies and designs an organization’s strategic and long-range e-commerce goals. Aids in the development of an Internet/ extranet strategy and helps to coordinate effort across all IT functions to support company’s business strategy. Provides insight on e-commerce business to top management for inclusion in overall business plan. Typically reports to a manager or head of a unit/department.

Search Engine Optimization (SEO) Specialist

Raises the rankings of websites in search engines without the use of paid listings. Develops keyword and linking strategies to improve website search results. Boosts rankings by making revisions to website structure and copy. Analyzes and reports on results of SEO campaigns

Social Media Strategist

Develops and maintains a comprehensive social media strategy that defines how social media marketing techniques will be applied to increase visibility and traffic across all brands and products. Leads the development of organization-wide social media management standards, policies and rules of engagement for social media. Defines key performance indicators and implements enterprise level measurement, analytics, and reporting methods to gauge success.

Marketing job descriptions

Agency Account Coordinator

Provides administrative and customer service support to Account Executives, Media Planners, and Client Services Managers. Assists with advertising and media research; client reports and presentations; and project coordination, timelines, and budgets. Responds to client needs and requests.

Agency Account Executive

Manages accounts of advertising clients. Helps clients develop advertising strategies; media plans; and solutions to creative, logistical, and technical problems. Responsible for estimating costs and monitoring project timelines. Involved in new business development.

Agency Account Planner

Acts as the bridge between the customer and the agency’s account, creative, and media teams. Gains insights into customer attitudes and needs through quantitative research; qualitative research including focus groups; and competitive analysis. Translates customer insights into advertising, brand, and creative strategies.

Agency Account Supervisor/Director

Supervises Account Executives in the management of agency accounts. Oversees formulation of advertising strategies; the internal direction of accounts including creative, media, and traffic; and timelines and budgets. Involved in new business development.

Agency Assistant Account Executive

(See Account Executive) Assists in the day-to-day management of accounts under the supervision of the Account Executive.

Agency Client Services Manager

Oversees client relationships, internal-team relationships, and account operations during the planning, development, and execution of advertising campaigns. Responsible for client communications with regard to advertising needs and requests, budgets, workflow, and billing. Participates in new business development efforts.

Agency New Business Development Specialist

Specializes in developing new accounts and augmenting the business of existing accounts. Identifies prospects’ advertising, marketing, and business issues and matches these with agency capabilities and ideas. Develops strategies and tactics for pursuing selected prospects. Participates in sales presentations, negotiations, and sales closings.

Associate Product Manager

(See Product Manager) Under the supervision of the Product Manager, is responsible for the success of all phases of the product or service life cycle—conception, definition, launch, and post-launch.

Brand Manager

Develops and implements the brand strategy of a product or service. Positions products and services in the marketplace. Plans and executes brand marketing and advertising programs to raise brand awareness and value. Sets the direction of brands through awareness of market research and consumer trends.

B-to-B Product Manager

(See Product Manager) A Product Manager with responsibilities for a business-to-business (B2B) product or service.

Chief Marketing Officer

Oversees the planning, development, and execution of an organization’s marketing and advertising activities. Responsibilities can include market research; pricing; product marketing; new business development; marketing communications; advertising; and public relations.

Consumer Product Manager

(See Product Manager) A B2C Product Manager with responsibilities for a consumer product or service.

Direct Marketing Manager

Oversees the development and implementation of direct marketing programs to raise the levels of customer acquisition, retention, and cross/up-selling. Designs campaigns using direct mail, email, websites, telemarketing, catalogs, and marketing collateral. Develops return-on-investment goals, testing plans, and segmentation strategies.

Email Marketing Manager / Specialist

Conceives and executes Email Marketing programs to increase customer acquisition, retention, and conversion rates. Develops communication plans; segmentation strategies; and online offers. Evaluates effectiveness of email communications. Works with design and copywriting teams on creative treatments.

Event Marketing Specialist

Develops and executes marketing plans for trade shows, conventions, seminars, and other events. Supports the marketing of existing and new products and services. Coordinates advertising, marketing communications, and public relations efforts. Measures success of events.

Event Planner / Manager

Plans, schedules, and coordinates events including conventions, trade shows, conferences, seminars, sales meetings, and other events. Oversees event budgets, timelines, ordering, and logistics. Researches and selects venues, vendors, and other resources. Also can be responsible for creating event marketing plans.

Market Researcher

Determines demand for new and existing products and services through the use of statistical procedures and data analysis. Gathers and analyzes data on competitor activity; and on customer demographics, buying habits, and preferences. Forecasts consumer and industry trends. Designs surveys, opinion polls, and questionnaires.

Product Manager

Develops strategies to ensure the success of all phases of the product or service life cycle—conception, definition, launch, and post-launch. Communicates needs and requirements across the organization with market research; design/engineering; promotions; packaging; marketing communications; and outside vendors. Also manages and coordinates timelines and budgets.

Marketing Communications Manager

Plans, directs, and implements an organization’s marketing communications activities. Responsible for communicating consistent messages across print and electronic media. Ensures that key, strategic messages are communicated effectively to target audiences. Produces, or acts as liaison with firms that produce, public relations materials, advertising, and marketing collateral.

Marketing Database Manager

Manages database systems designed to analyze and increase customer value. Generates marketing lists; segmentation, contact, and testing plans; and campaign reports. Analyzes customer preferences, trends, profiles, and purchase histories. Identifies factors that influence and are predictive of customer behavior.

Marketing Director

Conceives and executes marketing strategies and programs to increase the profitability of new and existing products and services. Responsible for pricing policies; product and market development; and gathering, analyzing, and utilizing market research. Also manages advertising and marketing communications activities.

Marketing Manager

(See Marketing Director) Under the supervision of the Marketing Director, conceives and executes marketing strategies and programs to increase the profitability of a product or service.

Media Buyer

Purchases and places print, radio, TV, and online advertising. Works for advertising agencies or directly for advertising clients. Negotiates rates with media outlets and recommends media buying opportunities. Also conducts post-buy media analysis and tracks and reports on results.

Media Coordinator

Provides administrative and customer service support to Media Planners and Media Buyers. Assists with media research, reports, and record keeping; the evaluation of new media opportunities; and advertising placement. Also responds to client needs and requests.

Media Planner

(See Media Supervisor) Develops, executes, and monitors media plans for advertising clients under the supervision of the Media Supervisor.

Media Research Analyst

Measures the effectiveness of print, radio, TV, and online advertising using various research and statistical methods. Develops measurement strategies and goals to support client decision-making and planning. Analyzes and reports on the returns on investment of advertising campaigns.

Media Supervisor

Develops, executes, and monitors media plans for advertising clients. Analyzes the audiences, content, and ratings of a wide range of media outlets. Within specified budgets, selects the media outlets, target audiences, scheduling, and geographic emphasis, which enable clients to achieve their advertising and marketing objectives.

Online Marketing Director

Develops and implements marketing programs using websites; email; online advertising and promotions; and search-engine marketing (SEM/SEO). Conceives strategies and tactics to raise rates of customer acquisition, retention, and cross/up-selling. Oversees online market analysis.

Online Marketing Manager

(See Online Marketing Director) Under the supervision of the Online Marketing Director, conceives strategies and tactics to raise rates of customer acquisition, retention, and cross/up-selling.

Online Promotions Manager

Using media including email and websites, conceives and implements online promotional programs to raise customer acquisition and retention rates. Creates strategies for targeting and gaining access to existing and new markets. Oversees promotional communications and develops tie-ins and partnerships.

Online / Interactive Media Buyer

(See Media Buyer) A Media Buyer who specializes in online media outlets, such as websites, Web portals, and e-newsletters; and online advertising methods, such as banner ads, pop-ups, and paid search-engine placements.

Online / Interactive Media Planner

(See Media Planner) A Media Planner who specializes in online media outlets, such as websites, Web portals, and e-newsletters; and online advertising methods, such as banner ads, pop-ups, and paid search-engine placements.

Search Engine Marketer

Creates, analyzes, and tracks paid-search marketing campaigns. Formulates bidding and keyword strategies with major search engines such as Google & Yahoo. Monitors, tests, and adjusts campaigns to raise customer click-through and conversion rates. Can advise online marketers on increasing website rankings through adjustments to website content.

Growing your content marketing team? You’re not alone. And finding and hiring the right marketer isn’t easy. In fact, it’s a challenge faced by 45 percent of advertising and marketing executives and content marketing salaries are up more than 5 percent from last year according to  The Creative Group. This post will address what your content marketing job description needs to stand out from the rest.

So how can you get your content marketing job descriptions to stand out from the rest? Resist the urge to speed past the creation of the job listing by leaving it to HR or just copying and pasting a result you googled (yes, that includes this post). You’re hiring writers after all, and the job description will help form the early impressions of your company and your team. If you want to capture the attention of the top content talent in your area, roll-up your sleeves, put your marketing hat on and craft a job description that creatively (and accurately!) captures the unique opportunity you’re offering.

Keep reading to check out:

  • Our review of the top three google search results for “Content Marketing Job Descriptions”
  • The basic architecture of a content marketing job description
  • Ideas for crafting THE BEST content marketing job descriptions
  • Our favorite content marketing job description online right now

Top Three Articles on Content Marketing Job Descriptions

HubSpot

This is a thorough post covering top twelve job descriptions you should hire for to have an all-start content marketing team. This post includes descriptions from inbound marketing manager to blogger to SEO manager. This post is a great resource for basic job descriptions as well as reasons why you might want to create a position and what to looks for in an application.  Though not all positions are “content marketing positions” per se, it’s helpful to look at the other job descriptions to determine if a content marketing manager is really what you’re looking for. As the creators of the term “inbound marketing” their inbound marketing manager job description is on point. Here it is :

Inbound Marketing Manager Job Description

If your marketing department is just starting to make the shift to an inbound approach, it’s possible you’ll still need to prove the success of your inbound marketing program.

If this is the case, you’ll likely be looking to hire an all-in-one inbound marketer — someone who can build and grow your inbound marketing strategy from the ground up. Look for someone who is very self-motivated and versatile … and gets stuff done. (And if you’re still trying to convince your boss to to make the shift to inbound in the first place, download these 100 stats, charts, and graphs to help you get inbound marketing buy-in.)

Job Description:

We are looking for an amazing, data-driven inbound marketer to own the majority of the marketing funnel for our company. You will be in charge of attracting site traffic, converting that traffic into new leads for the business, and nurturing those leads to close into customers, the latter of which sales leadership will help you accomplish.

Responsibilities:

  • Build and manage a rich content/editorial calendarthat attracts a qualified audience to our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.).
  • Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers).
  • Optimize our marketing automation and lead nurturing processes through email, content, and social channels.
  • Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers.

Requirements:

  • BA/BS degree or equivalent work experience
  • Some past experience in marketing preferred
  • Excellent communicator and creative thinker, with an ability to use data to inform all decisions
  • Proficiency in marketing automationand blogging software in order to generate traffic, convert visitors into leads, and then nurture them (using dynamic workflows) into converted customers
  • Bonus skills: HTML/CSS, Adobe Creative Suite.

Marketing Insider Group

Marketing Insider Group does a great job of distilling all the qualifications a content marketing manager could have down into three skills. Jere they are:

  1. Creating content people actually want

  2. Sharing content on the channels they use

  3. Measuring the results of content marketing activities

For their complete content marketing manager job description, check out the full blog post.

Workable

Simple and to the point, this post is a full, content marketing manager job description. Use this post as a jumping-off point to create your own content marketing job description. Workable has a large library of marketing job descriptions, check out other job descriptions on their website to build out your entire marketing team.

Architecture of a Content Marketing Job Description

The basic architecture of a content marketing job description should include:

  1. Job title
  2. Description of key responsibilities
  3. Amount of Experience Expected
  4. Technology/Tools they’re expected to use
  5. Key teammates they’ll manage or work closely with
  6. Salary Range
  7. Information about the company, what problems it solves and who it serves

Even the basics require some finesse. Check out Undercover Recruiter’s science backed tips including the ideal length for your job title (spoiler: 50-60 characters).

Ideas for the Best Content Marketing Descriptions

A quick google search for “Content Marketing Job Descriptions” (as of September 2017) will return these top three results (excluding job boards/job search engines). After reviewing each, I find myself feeling like the Goldilocks of content marketing job descriptions, each providing some help but leaving a bit more to be desired.

Too Bland: Workable’s Content Marketing Manager Template – Aptly named a template, it really is just the bare minimum of key responsibilities, tools and technology.

Getting Better:Marketing Insider Groups content marketing manager job description has a bit more depth and industry specific terminology, but still lacks personality.

Nearly Just Right:HubSpot’s 12 Marketing Job Descriptions aren’t limited to just content marketing roles, so you’ll find a little bit of everything here. What I liked best about these are the use of industry statistics to demonstrate the importance and scope of influence of the role – marketers love to be flattered and we’re all looking for a way to make a noticeable impact. Word choice was also very empowering and can be used to demonstrate the importance and perspective the organization puts on marketing. Some examples: “own the majority of our inbound funnel”, “offers and downloadable content are the backbone of inbound marketing”.

Think of the content marketing job descriptions above as a paint by number set. You’ve got the outlines to guide you along, but you choose the way to color them in. Here are some ways you can build upon the templates to craft the perfect content marketing job description:

  • Include a relevant industry stat to show the importance of the role and potential impact for the company
  • Include examples of some of your top performing content to-date in as many relevant formats as possible
  • A qualitative and quantitative description of how success will be measured in this role
    • Share an example of performance reporting or content stats that you’d expect this person to be held to

Quick tip: Some other things to consider when writing a job description is to understand  what motivates employees  (perks? Ability to take ownership of projects? Flexible schedule?) and understand what a creative employee will appreciate in a  job description.

 Content Marketing Job Description Examples 

Still stuck? Here are job descriptions for content marketing roles that caught our eye. When writing your own description, consider what skills are critical to the role you’re hiring for. Most content marketers understand employers are looking for a hybrid combination of skills. According to the Creative Group’s 2017 Salary Guide:

Hybrid professionals are in demand. Creatives with skills outside their specialty are highly marketable. In addition, digital proficiency is becoming a prerequisite for many traditional roles. For example, graphic designers now need to be familiar with web layouts or social media, and copywriters must have knowledge of search engine optimization. Expect this pattern to persist as cross-departmental collaboration becomes the norm.

Some skills to consider in your job description include: data analysis, SEO, design, social media, video, project management and more.

Content Marketing Manager (Drift)

For the full description, check out the link above. We love the clarity this description provides for what this role will be doing at the company.

What you will be doing on the marketing team at Drift:

  • You will lead our Content team, which includes managing internal and external writers, but you will still be a writer first: this job is far from middle management. You’ll be expected to create and produce 90% of the time, so if you love managing people and creating, then you’ve come to the right place.

  • You’ll be writing all different types of content — from interviews to original research to case studies and product launches.

  • In addition to creating regular content for the Drift blog (2-3x/week), you’ll become a regular contributor to blogs outside of Drift (guest posts, contributed columns, etc.)

  • You’ll work across the marketing team to provide content and copy as needed for the Drift website, speaking decks, email copy, Drift Studios, and more.

  • You will also be responsible for running our podcast, Seeking Wisdom. This includes managing the team that creates and edits new episodes, the editorial calendar of upcoming guests, promotion for new episodes and more.

Content Strategist (New York Times)

For the full job, check out their listing on LinkedIn. We loved the introduction’s description of the company and how the role fits in.

T Brand Studio is a fast-growing team of energetic writers/editors, content strategists, videographers, designers and developers creating branded content for The New York Times’s advertisers. Our clients cover the gamut of the New York Times’s advertisers. Increasingly, our clients are looking to T Brand Studio to help them unearth stories to tell on their own channels.

The T Brand Studio Services team is looking for a content strategist to conduct editorial consulting projects. Content strategists work in concert with our 60+ strong creative and production team, leading editorial strategy for multiple branded content projects. The tasks include: conducting pre-sale research, concepting and ideation for branded editorial strategies; presenting to clients and leading senior/executive client meetings; brainstorming, on-site reporting, writing and editing white papers and comprehensive reports. This role is heavily editorial, almost entirely client facing and has a significant travel component.

Blogger (Adidas)

For the complete description, check  out the link above. In this case we love their key relationships section. If a job has special requirements, building it out into it’s own section might be a good idea. It will help the applicants understand it’s importance.

Key Relationships

  • US and Global Business Units and Digital Communications leads.

  • US eCommerce Marketing team and the broader US eCommerce team in Portland which includes Site Merchandising, Analytics, Operations, and Brand Communications.

  • Newsroom, SEO, Category Owners and Brand Activation.

In addition to having an awesome job description, remember, the company the description is for plays a huge role in talent’s interest. If you’re still not having luck recruiting the right content marketers, have a look at your company culture.

For more on taking your content marketing career to the next level, check out this guide we created with LinkedIn.

Tags: content marketing job descriptions, content marketing jobs

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